It’s time to keep up a grand tradition on the Brand Strategy blog and take a look at what brands appear in the goodie bags at tonight Brit Awards in London. They were apparently coordinated by The Sultans of Swag, the Hollywood Gift Lounge and Goodie Bag Company. It’s always interesting to see which products and marques an event chooses to associate itself with and we’re a bit nosy too. Mastercard is, of course, the main sponsor for the show.
So, this year, the goodie bag offers…..
Advanced Communication Solutions hearing protection
Becherovka Czech ‘herbal liqueur’
Electronic Arts: The Sims 2 Pets
Lingerie label Lascivious’ limited edition deck of playing cards
Sextrology guide to the genders and sex
Sharpie pen products
Stephen Einhorn jewellery
Stoned and Waisted luxury accessories
Valentine Sports training equipment
Wonderfully Whiffy collection of Whiffy Sticks, gift-boxed candles and room sprays
What do you think of this? Any views on the brands for the Brits?
